All case studies
FinTech
2025
Rebuilding onboarding trust for a challenger banking app
Designed and built a new KYC-compliant onboarding flow that reduced drop-off while keeping full regulatory compliance intact.
Product Strategy
UI/UX Design
Full-Stack Development
The problem
Fintra's onboarding funnel lost nearly 60% of applicants before account activation, largely due to a confusing identity-verification step and unclear progress signals.
The solution
We redesigned the flow around clear progressive disclosure, added real-time validation and status feedback, and rebuilt the verification step's frontend against Fintra's existing compliance backend.
The result
Onboarding completion improved substantially and support requests tied to the verification step dropped sharply, with no changes required to the underlying compliance logic.
Results at a glance
Onboarding completion+29%
Verification-related tickets-52%
Time to first deposit-3.1 days
ClientFintra
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